Applied Coating Technologies

Helping ACT bring their business to life with a fresh website rebrand
VIEW THEIR WEBSITE

Overview

Applied Coating Technologies (ACT) is engaged in the application of specialised coatings for a wide variety of industries, from automotive to cosmetic.

Founded in 2000, the company now operates out of three sites in the West Midlands, employing over 100 people and exporting its services worldwide.

Sanzen Digital Marketing was tasked with putting together a digital rebrand and new website for ACT.

Challenge

“We wanted a new website which could showcase our core capabilities, deliver key messages professionally and offer customers a good navigational journey, whilst embedding our company’s personality and ethos along the way.”

Dominique Johnston – Sales Manager, ACT

Results

“The end result was exactly as we had envisaged, if not better. Sanzen Digital Marketing fully embraced the brief and set to work on a new structure focusing on our specific requirements. Updates we prompt and as promised. Suggestions and iterations were implemented swiftly and effectively and our project was delivered on schedule and to budget.“

Sanzen Scope

With a growing customer base and increasing activity on the site, the owners needed an updated, rebranded website which included a logo refresh, new imagery as well as new content.

Challenges: Many decision makers, workingaround existing processes and exceeding customer expectations.

Project scope: Ongoing maintenance, refreshed content, professional photography, functionality and weekly updates to their LinkedIn feed.

Result: A refreshed look and feel of the website. Delivered on time, within budget, and expectations.

“The level of interaction at every stage was exceptional. Sanzen Digital Marketing was always on hand to discuss an idea or clarify any queries. Altogether Sanzen Digital Marketing was very attentive and a pleasure to work with.“

Dominique Johnston – Sales Manager, ACT